Direct mail

Choose who you want to reach.

Direct mail lets you reach neighborhoods you want to grow in or specific people you already know. L&B helps you plan the message, then handles printing, mailing preparation and the Post Office handoff.

Free · No order required

Two ways to choose your audience.

Reach neighborhood routes for local prospecting, or specific recipients you already know.

Reach neighborhoods

Every Door Direct Mail

Neighborhood addresses along the routes you choose.

You want to be known in an area — a new neighborhood, the streets around a job you just finished, the blocks your best customers already come from.

  • No mailing list needed
  • You choose the routes on a map
  • The mailing follows the routes you choose

Reach specific people

Addressed mail

Specific recipients on your list.

You already know who you want to reach — past customers, people who asked for a quote, guests from an event, a list you've built.

  • Uses your list
  • Each piece is addressed to a specific recipient
  • Sent to the mailing addresses on your list

Not sure which fits?Plan Your Campaign with an Expert— free, and no order required.

Choose where it goes.

Search by ZIP code or address. See the available carrier routes, how many addresses each includes and the mailing cost, then choose the routes you want.

  1. 1Search an area
  2. 2Compare the routes
  3. 3Select the ones you want
Open the route picker

What should the piece say?

The message, offer and call to action give the campaign its job. L&B helps you work through those before the piece goes to print.

You approve it. L&B handles the rest.

Once the audience and message are set, L&B carries the job through printing, mailing preparation and the Post Office handoff.

  • 01

    Planning the audience

    Which neighborhoods, or which list. We help you work out which routes and addresses to reach, using what you already know about who buys from you.

  • 02

    The design

    Adapt one of our campaigns, have our team create something, or send us print-ready artwork.

  • 03

    Printing

    On our own presses in Branchburg.

  • 04

    Mailing preparation

    Bundled by neighborhood, with the USPS paperwork completed and the Post Office handoff made.

What does neighborhood mailing cost?

Two things make up the cost of an EDDM mailing: printing the piece, and USPS postage. We keep them separate so you can see exactly what you are paying for.

Printing

$355.00

What L&B charges

USPS postage

$260.00

Passed through at cost

1,000 homes

$615.00

$0.615 per home

Postage is USPS's price, passed through at cost. USPS Marketing Mail typically delivers in 3–10 business days. Delivery timing is not guaranteed.

Mailing your own list is priced differently. This example is for neighborhood mailing only.

Price a Neighborhood Mailing Computed from the governed EDDM price tiers: 355 print plus 260 postage.

Mail L&B sent, and what the owners said came back.

Real Estate · Branchburg, NJ
$8,250
commission from two mailings
Documented result · on $719.78
Real Estate · Elizabeth, NJ
$15,960
commission from one listing
Documented result · on $2,745
Home Improvement · New Jersey
$46,730
from one deck project
Documented result · on $6,167
See the whole story behind each one